
Just before Christmas I received this leaflet in my pigeon hole at work, inviting me to apply for the Dutch "Veni, Vidi, Vici" science fellowship programme. I've posted an annotated, translated version here. With this targeted campaign, the Dutch research council NWO is trying to get more female applicants for the scheme. While applauding their commitment to attracting women into science careers, I can't help but wonder: what moron designed this damn thing? There are so many things wrong with this piece of cr paper, it's hard to know where to begin. But let's give it a shot.